SSL: Google Wants Your Website To Make The Switch!

If you haven’t made the switch yet, or at the very least, thought about it at this point, you are way behind the eight ball. What are we talking about? SSL, otherwise known as, secure sockets layer. Whether you realize it or not, if you’ve used the Internet for more than two seconds in your life, you’ve experienced SSL. See that lock symbol in the url bar of this page? That is SSL, and it means this page, similar to our entire website, is secure.

So why is SSL important? Well, the answer is actually quite simple. In the past, the conventional wisdom was that the only websites that needed to have SSL were the ones that accepted sensitive information from its visitors. As one might expect, generally speaking, this primarily applied to e-commerce websites, on which companies would allow customers to purchase items using credit cards. Without SSL, credit card information and other sensitive data, can easily be intercepted/stolen, which is obviously bad for both businesses and customers. When no credit card or other sensitive data is involved, the need for SSL decreases significantly, but it certainly doesn’t completely vanish.

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